Japanese Internet Culture

Why Fireworks Festivals Are Taking Over Japanese TikTok in Summer 2025

Discover why traditional Japanese fireworks festivals are going viral on TikTok in summer 2025. Explore cultural roots, post-COVID revival, and top trending tags.

2025.08.07

Japan Culture and HistoryJapan Current EventsJapanese Internet CultureJapanese TrendsSocial Media Trends

Fairy Grunge in Japan: A Dreamy Rebellion Taking Over Gen Z’s Closet

Discover how Japan’s Gen Z is embracing Fairy Grunge—a dreamy blend of grunge and fairycore. Explore the trend's rise on TikTok, Instagram, and local fashion culture.

2025.08.05

Fashion TrendsJapan Current EventsJapanese Internet CultureJapanese TrendsPop Culture JapanSocial Media Trends

🎵 Japan’s New Viral Dance: “Baibai FIGHT!” by CANDY TUNE

Discover how ILLIT’s “Baibai FIGHT!” has taken over Japanese TikTok with its chocolate-inspired choreography, oshi culture energy, and viral appeal among Gen Z.

2025.08.04

Japan Current EventsJapanese Internet CultureJapanese Music TrendsJapanese TrendsSocial Media Trends

The World Is Drinking Too Much Matcha? Japan Faces a Green Tea Shortage and Price Surge

Discover why Japan is facing a matcha crisis as global demand surges and prices soar. TikTok may be to blame.

2025.08.03

Food & Drink in JapanJapan Culture and HistoryJapanese Internet CultureJapanese TrendsMarketing Trends

Japan’s Latest Gen Z Fashion Obsession: The Balloon Skirt

Discover the balloon skirt trend taking over Japan in 2025. From TikTok to Harajuku, Gen Z is styling this voluminous piece in fun, versatile ways. Learn how to wear it!

2025.08.02

Fashion TrendsJapanese Internet CultureJapanese TrendsTravel Tips

“Eho Eho”: The Adorably Honest Meme Capturing Gen Z Japan

Discover “Eho Eho,” the viral Japanese meme capturing Gen Z's love for small wins and cozy self-expression. Learn how it started, how it's used, and why it’s spreading fast.

2025.08.01

Buzzwords in JapanJapan Current EventsJapanese Internet CultureJapanese TrendsMarketing TrendsSocial Media Trends

Tofa: Japan’s Silky Plant-Based Dessert Taking Over Trendy Cafés

Discover Tofa, a silky soy-based dessert trending in Japan. Light, healthy, and beautifully presented—perfect for café lovers and wellness food fans.

2025.07.30

Food & Drink in JapanHealthy RecipesJapanese Internet CultureJapanese RecipesJapanese TrendsSocial Media Trends

“Bijuu Iijan!” – The Japanese Gen Z Phrase That’s Taking Over TikTok

Discover why Japanese Gen Z are shouting “Bijuu Iijan!” on TikTok. Learn the meaning, origins, and how this trendy phrase is used to hype someone's look!

2025.07.30

Buzzwords in JapanJapanese Internet CultureJapanese TrendsPop Culture JapanSocial Media Trends

“Grave of the Fireflies” Hits Netflix Japan—Here’s Why It’s Going Viral Again

Studio Ghibli’s emotional masterpiece “Grave of the Fireflies” is now streaming on Netflix Japan and in 190+ countries. Here’s why it’s trending again in 2025.

2025.07.28

Japan Culture and HistoryJapanese Internet CultureJapanese Movie TrendsJapanese TrendsSocial Media Trends

Demon Slayer’s Infinite Castle Arc Sparks Frenzy in Japan: A Summer 2025 Blockbuster

Discover why Demon Slayer’s Infinite Castle Arc is Japan's hottest movie this summer. Record-breaking box office, fan reactions, and what's next for Tanjiro and Akaza.

2025.07.25

Buzzwords in JapanJapan Current EventsJapanese Internet CultureJapanese Movie TrendsJapanese TrendsPop Culture Japan