japan trend

Fashion Trends

Fairy Grunge in Japan: A Dreamy Rebellion Taking Over Gen Z’s Closet

Discover how Japan’s Gen Z is embracing Fairy Grunge—a dreamy blend of grunge and fairycore. Explore the trend's rise on TikTok, Instagram, and local fashion culture.
2025.08.05
Fashion TrendsJapan Current EventsJapanese Internet CultureJapanese TrendsPop Culture JapanSocial Media Trends
Buzzwords in Japan

“Eho Eho”: The Adorably Honest Meme Capturing Gen Z Japan

Discover “Eho Eho,” the viral Japanese meme capturing Gen Z's love for small wins and cozy self-expression. Learn how it started, how it's used, and why it’s spreading fast.
2025.08.01
Buzzwords in JapanJapan Current EventsJapanese Internet CultureJapanese TrendsMarketing TrendsSocial Media Trends
Buzzwords in Japan

Japan’s Smart Toilets Are Becoming Health Advisors – Meet the New Neorest by TOTO

Japan’s TOTO has launched a smart toilet that analyzes your bowel movements and offers health tips via a connected app. Discover how this high-tech bathroom innovation is revolutionizing gut health.
2025.07.18
Buzzwords in JapanJapan Current EventsJapanese TrendsMarketing Trends
Buzzwords in Japan

Japan’s “Oshikatsu” Boom: How Fandom Culture Is Driving a ¥3.5 Trillion Economy

Discover how “Oshikatsu,” Japan’s fandom-driven culture, is transforming consumer habits and fueling a ¥3.5 trillion economy—from anime merch to train ticket collabs.
2025.07.14
Buzzwords in JapanJapan Current EventsJapanese Internet CultureJapanese TrendsPop Culture JapanTravel Tips